# Social Lab | سوشل لاب

> Social Lab (سوشل لاب) is a B2B SaaS platform for omnichannel business communication and customer management. It enables businesses in Saudi Arabia and the GCC region to manage customer conversations, run marketing campaigns, and automate responses across WhatsApp Business API, Instagram, TikTok, SMS, and e-commerce integrations.

## About

Social Lab is used by businesses to manage customer messaging at scale. Key capabilities include:

- **WhatsApp Business API** — bulk broadcast campaigns, automated replies, interactive messages (buttons, lists, carousels), and WhatsApp Flows
- **Multi-channel inbox** — unified inbox for WhatsApp, Instagram DM, TikTok, and SMS conversations
- **CRM & Contacts** — customer segmentation, tags, groups, CSV import/export, and lifecycle management
- **Promotions & Campaigns** — scheduled and instant broadcast campaigns with message template management
- **AI Agents** — automated conversation handling powered by a configurable knowledge base
- **E-commerce integrations** — order tracking, cart recovery, and store sync for Salla and Zid platforms
- **Calendar & Booking** — appointment scheduling with public booking links for customers
- **Analytics & Reports** — campaign performance, message statistics, team response-time reports
- **Subscription billing** — tiered plans, points wallet, and payment processing via Moyasar and Paymob

## Public Pages

- [Landing Page](https://sociallab.sa/landingpage): Product overview, features, pricing tiers, and integration partners
- [FAQ](https://sociallab.sa/faq): Common questions about setup, pricing, WhatsApp API connection, campaign limits, and billing
- [Help Center](https://sociallab.sa/help): User guides, how-to articles, and technical documentation
- [Contact Us](https://sociallab.sa/contact-us): Support inquiries, sales demos, and partnership requests
- [Privacy Policy](https://sociallab.sa/privacy): Data handling, storage, and privacy practices
- [Terms & Conditions](https://sociallab.sa/terms): Subscriber rights and obligations, subscriptions and payments, limits of liability
- [Cost Calculator](https://sociallab.sa/cost-estimator): Estimate subscription cost by channels, message volume and features before signing up
- [Blog](https://blog.sociallab.sa/): Articles on marketing automation, WhatsApp Business tips, and social media management

## Platform Details

- **Primary market**: Saudi Arabia and GCC region
- **Supported languages**: Arabic (primary), English
- **Supported channels**: WhatsApp Business API, Instagram, TikTok, SMS (via Taqnyat gateway)
- **E-commerce integrations**: Salla, Zid
- **Mobile apps**: iOS (App Store ID: 6745023855), Android (package: com.social.lab.app)
- **Website**: https://sociallab.sa
- **Blog**: https://blog.sociallab.sa
- **Support**: https://sociallab.sa/contact-us